We approach each project with the intent to tell the best story possible in the most effective way. That’s why we use motion — from email animation to video to demos, research has shown that motion increases marketing effectiveness. Here are a few of our video and motion projects that deliver on a range of objectives. We’d love to show you what we can do.
LIVE ACTION
Beautiful footage portrayed consumers traveling and enjoying pay-at-the-pump savings with the convenience of using the app for gas on the go across the family of Phillips 66® brands.
Synchrony needed an app demonstration that was engaging and informative. We think this lively watercolor video hit the spot.
MOTION GRAPHICS
Holiday ads are often as busy as the season. We chose a refreshingly subtle animation for CITGO’s December holiday campaign.
What’s more exciting than a big reveal? This special savings promotion for Lowe’s consumer cardholders used a fun “leaf-blowing” animation to drive excitement and action.
DIGITAL SIGNAGE
Imagine you need new tires, like today. Then imagine seeing digital signage, offering to make it more affordable. Cue angel chorus.
ANIMATION
Car troubles are no fun. But this lighthearted animation demonstrating all the ways the CITGO card can help cardholders is.
Year-end wrap-ups are en vogue. We helped Sam’s Club do a rewind of their own that kicked off with an eye-catching animation.
Walgreens wanted to bring a little birthday joy to cardholders. We delivered this whimsical GIFt to mark the occasion.
PORTFOLIO WORK:
A range of work from our Senior Motion Graphics Designer Matt Berohn
Photography, motion graphics, and editing were completed for a series of commercials, then adapted for display (:19) and social media (:22). The campaign used different hues and graphics to give each scent a distinct and easily recognizable identity, and motion to draw attention to the breadth of product applications.
In this campaign, approved content was used to produce social activation videos and out-of-home interactions (:25). The brand even sought to connect with consumers on the field, with motion graphics for the video screens at FC Cincinnati’s TQL Stadium (:37) and the perimeter walls of every MLS stadium (:47).
A series of social media and banner ads were produced to highlight the speed of Cascade Platinum. The social videos (:00) and display ads (:06) used composite editing and subtle motion to draw attention and a single, prominent statement to deliver a clear message, while videos featured at Paycor Stadium (home of the Cincinnati Bengals) used sliding and expanding graphics (:19).
To celebrate the 40th anniversary of Diet Coke, this animation pictured every iteration of the product’s can throughout the years. The video was displayed in Times Square, along with additional motion graphics to showcase Coca-Cola’s new Simply Mixology line. To promote a travel sweepstakes, social media videos combined the iconic bottle shape and can imagery with destination photos (:37).
This campaign included assets targeting consumers and merchants to combat misconceptions about the ability to use Discover internationally. Social media videos and airport signage used consistent design templates with varying photos or locations to target the relevant audience.
The hearing care company wanted a regular series of videos to promote its services and educate consumers, providers, and partners. Appearing on their website and YouTube channel, this example incorporated brand guidelines with stock video to deliver a simple message with impact.
Throughout the year, full-page banners promoted Bacardi products on the Drizly homepage. Product shots provided by the client were combined with stock footage to create seamless motion graphics (:07). Individual products were also promoted through display ads (:31) and social media videos (:36).
This deceptively simple animation was created to visually portray the fresh scent of Downy Infusions across multiple social media platforms. Starting with a green screen shoot, still frames were composite edited to bring the floral dress to life.
